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Ted Baker is one of the fastest-growing leading lifestyle brands in the UK.
Ted Baker launched as a shirt specialist in Glasgow, Scotland in 1987 and quickly became the place to buy the very best designer shirts for men. From conception, Ted Baker has had a very clear focus... quality, attention to detail and a quirky sense of humour! A great example of Ted Baker's unique strategy could be seen in the first Ted Baker stores that used to provide a laundry service with every shirt purchased, something that gained the Ted Baker the ‘No Ordinary Designer Label’ tagline. Since then Ted Baker has expanded into men and women’s clothing, accessories and other lifestyle products.
Every piece of clothing and accessories produced under the Ted Baker label has it's individuality woven into its very heart. Unique ideas make for unique clothing and accessories, meaning every Ted Baker design is exciting and different. Indeed Ted Baker has become famous for applying unusual twists to it's clothing and accessories... be it designer leather wallets embossed with stunning patterns or cool trilby hats with pink check trims! Ted Baker clothing and accessories are simply unlike any other brand!
In Ted Baker's early days, the founder Ray Kelvin had limited funds, therefore instead of advertising, Ted Baker relied on word of mouth and the creation of its unique personality to anchor the brand! This, together with the exceptional and interesting designs cemented Ted Baker as one of the UK's leading fashion designers and the company's approach to marketing the Ted Baker brand remains the same as it was from day one … primarily by word of mouth and extraordinary marketing. Indeed Ted Baker has given away Paxo stuffing at Christmas, a can of chocolate bunny hotpot for Easter, thus allowing Ted Baker to be one of few brands to be built into an international designer label without an advertising campaign.
KJ Beckett offer a wide range of Ted Baker accessories for men, particularly wallets, hats, scarves, bags, socks, watches, underwear and more…
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